Come join us to hear from the experts about how companies of all sizes embrace the on-line world. Learn the some helpful tips through workshops which assist you in reaching your target audience and leave with the knowledge to implement these tools into your marketing program.
8:00 am Registration, Continental Breakfast & Networking
8:30 am Opening Session-Adapting to an On-Line World, Ron Martin, Executive Editor, BCT, myBCTnow.com, Nicole Brewer, Digital Journalist, CBS 3
9:15 am - 10:00 am-Session 1: Public Relations Strategies - How to Develop a Plan to Balance your PR Across Different Media. Speaker: Joanne Adams, The Marathon Group
10:15 am - 11:00am-Session 2: On-Line PR & Marketing - Hands On Workshop. Speaker: Howard Yermish, Vice President, World Wide Web Communications
